It is touted to be "the first Google product built from the ground up
with little ones in mind" and is available for Android and iOS users.
It offers a curated selection of videos appropriate for young viewers
and features a "bright and playful design" meant to grab the attention
of kids.
YouTube for Kids has four sections: shows, music, learning, and explore.
The collection of videos comprise a pretty extensive vault of popular
children's content from Reading Rainbow, DreamWorks TV, Jim Henson TV,
Mother Goose Club, Talking Tom and Friends, and others.
Also, it comes with a number of parental controls such as, a timer to
set viewing limits, sound options at your disposal to cut off music or
sound effects. It is also possible to disable the search function, a
move that can limit your kids programming options to what's on the app's
home screen.
YouTube said that it was "just getting started" with the app and invited parents to send in feedback.
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